Korean mobile application developers’ overseas sales more than quadrupled last year. Also, not just games but also camera, education, and design applications enjoyed a lot of popularity.
Google Korea held a press conference in Seoul on March 19 to explain about the growth of Google Play, which celebrates its third anniversary this year, and Korean application developers’ successful overseas business.
There, Com2uS’ game titled God of Fishing was presented as an example of Korean game developers prospering with Google Play. “More than 90 percent of the total sales and download hits were from overseas markets last year,” Google explained, adding, “This go-global trend is spreading from game applications to camera, early childhood education, background images, and may more.”
Korea is one of the top five countries when it comes to the number of developers registered with Google Play, and Google has given profits of no less than US$7 billion to developers worldwide.
At the press conference, Google Korea also presented various tools that assist in app localization such as Translation, Google Analytics, cloud storage, and payment services, and said it would help Korean developers make inroads abroad on the fast-growing platform of Google Play.